(Senior) Product Marketing Manager
USA (New York)
Management & Strategy Marketing & Communications Project/Product Leadership
Job Description
Mission:
Youâll take the lead on high-stakes projects that shape Aily Labsâ brand, elevate customer engagement, and deliver measurable results. Reporting to the Head of Marketing, youâll collaborate with teams across the company to craft and execute strategies that amplify our AI platformâs impact. This role is perfect for a marketer who thrives in balancing strategic vision with hands-on execution and can inspire confidence at every level â internally and externally.
Key Responsibilities:
- Events that Drive Impact: Plan and execute standout virtual and in-person events, from industry conferences to client workshops, ensuring flawless execution and measurable ROI.
- Top-Tier Media Engagement: Partner with PR teams to secure media coverage that positions Aily Labs as a thought leader in the AI space.
- Customer-Centric Campaigns: Collaborate with enterprise clients to develop targeted marketing strategies that amplify adoption and deliver business impact.
- Content that Engages: Create and oversee high-value content, from executive presentations to promotional materials, that connects with decision-makers.
- Cross-Functional Collaboration: Work closely with Product, Engineering, and Business Impact teams to ensure campaigns align with Aily Labsâ mission and product strengths.
- Strategic Insights: Analyze trends, customer needs, and campaign performance to inform future strategies and demonstrate measurable success.
- Brand Building: Enhance Aily Labsâ reputation by ensuring consistency and relevance in all marketing efforts.
Job Qualifications
Requirements:
- 4-7+ years of B2B product marketing experience, preferably in SaaS or tech industries.
- Proven ability to craft and execute successful enterprise-level strategies without relying on paid media.
- Strong understanding of AI/ML concepts and how they apply to SaaS products.
- Exceptional communication skills, with experience presenting to senior executives and crafting high-impact messaging and marketing initiatives
- Stellar project management skills, able to juggle priorities and execute under tight deadlines.
- Creative problem-solver with a data-driven mindset, capable of turning insights into actionable strategies and thinking outside-the-box
- Experience managing events, driving customer engagement, and working with cross-functional teams.
Bonus Skills:
- Familiarity with PR, media, and account-based marketing (ABM) strategies.
- Experience working with creative, comms, and MarTech vendors
- Skills in video/photo editing tools (Adobe Suite, Canva, etc.).