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Job Description
Job: PepsiCo’s APAC Future Leaders program
Marketing & Communications role
Full Time Job
Posted on: October 20, 2021
Deadline: December 19, 2021
Locations: China, Australia, Thailand, Philippines, Vietnam
Job Description:
(primary responsibilities,
reporting structure,
career path...)
We are PepsiCo

PepsiCo is a global food and beverage leader operating in more than 200 countries with a product portfolio of 22 world-famous, billion-dollar brands. From Gatorade to Quaker, Pepsi to Lays, we make hundreds of enjoyable foods and beverages that are loved throughout the world.
Our mission is to create smiles with every sip and every bite. We are committed to bringing our beloved consumer brands to market while doing good for the planet and our communities.
Our portfolio of leading F&B brands and geographical scope offers endless opportunities for you to develop your own career path. Bring your unique perspective. Bring curiosity. Bring ingenuity. Bring drive.

Because at PepsiCo, what makes you unique, makes us better!

About the Program

PepsiCo’s APAC Future Leaders program aims to equip, develop and empower high-potential MBA graduates as future leaders.

The Future Leader Experience
The immersive experience will provide a holistic understanding of our business, people, and set up a strong foundation for career growth.
• Rotation program with one international assignment: Take on two assignments, each 12 - 18 months duration, with one assignment potentially based out of your home market.
• Structured leadership development: Robust on-boarding program with market visits, site tours, consumer field trips and more. Reflect and integrate learnings through classroom training, action learning and external speaker series in our Talent Academy.
• Executive mentoring and coaching: Learn side-by-side with our senior leaders, in small group sessions on leadership topics and 1:1 mentoring.
• Networks: Build authentic connections and experience the best part of PepsiCo – our people.

Marketing Track

Our Marketing function fuels our growth through brands and innovation. It encompasses various business verticals and a diverse range of teams, including Brand Management, Innovation, Insights, Commercialization, Digital Marketing. We have a deep understanding of each of our brands, we know our consumers, we innovate and reinvent to exceed our consumers’ expectations.

Responsibilities may include:
• Developing initiatives to increase brand affinity, drive penetration and grow net revenue and share
• Drawing insights from consumers and being their voice in product, packaging, or communication development
• Partnering with agencies in the creation of brand positioning and communication strategies
• Working in cross-functional teams to execute projects to successful completion across teams
• Driving consumer promotions, events, and marketing programs
• Developing social and digital campaigns through insights to execute digital strategies and plans
• Partnership with the customer teams and shopper marketing on how best to leverage and work with retail media networks
Job qualifications and experience, academic degrees, personal traits...
We are looking for creative, results-oriented people who thrive in a fast-paced, innovative marketing environment and demonstrate leadership capability. At PepsiCo we look for risk takers who can identify consumer-based opportunities, bring them to market quickly and positively impact profitability. Our marketers are team players, comfortable with ambiguity, and committed to results. To succeed within the large, highly cross functional environment, marketers must possess strong communication and influencing skills. Ultimately, PepsiCo is looking for high energy people who will be passionate about marketing, building our business, and have a desire to take on significant accountability.

Minimum qualifications:
• Completed a Master Degree, graduated between 2019 and July 2022
• 4-6 years of work experience
• Interest in working in one of the following locations: China Australia Thailand Philippines Vietnam
• Geographical mobility within APAC for the program
• Local market language fluency

Preferred experience and characteristics:
• Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy
• Demonstrated leadership through past work experience and extra-curricular involvement
• Passion for consumer brands
• Experience or exposure to marketing, advertising, promotions, digital, media, and/or design
• Familiarity with emerging digital platforms
• Advanced analytical skills and ability to solve highly strategic and difficult business problems
• Ability to drive and implement ideas and results in a dynamic and ambiguous environment
• Strong communication, presentation and story-telling abilities with an understanding of and ability to influence stakeholders
• Intellectual curiosity

At PepsiCo, we believe what makes you unique, makes us better. We embrace equal opportunities for all employees. We believe that our people are our best asset and understand the importance of bringing different perspectives, different lenses and different experiences to our workplace. We are committed to building and supporting an inclusive workforce that truly reflects the global communities we operate within. We encourage women, people with a disability, Aboriginal and Torres Strait Islander, LGBTQI+ and people from culturally and linguistically diverse backgrounds to apply.
Name: Kanyakarn Muangmukpraphan

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