Consumer Products

Consumer Products Consumer Products

 
Industry Trends & Future Dynamics
Where the industry is headed and what's driving the transformation.

  • What are the main growth drivers today?
  • Which innovations or emerging technologies are transforming value creation and delivery?
  • How are stakeholder expectations evolving?
  • How might the industry evolve over the next 5–10 years?

Hot Topics and Key Issues

The Consumer Products industry is rapidly evolving, driven by digital innovation, sustainability, and changing consumer preferences. For you, grasping these trends is vital to power your research, facilitate your networking, and prepare for interviews.

Digital-First Brands: Brands launch online first, use social media and performance marketing to build awareness, and then expand selectively into retail partners or their own stores.
Omnichannel Integration: Inventory, pricing, and promotions are coordinated across online and offline channels so customers can research, buy, and return anywhere.
Logistics and Fulfilment Innovation: Fast shipping, flexible returns, and subscription models are used to reduce friction and lock in recurring revenue.

Sustainable Packaging: Shift from single-use plastics toward recyclable, compostable, or refill formats in response to regulation and retailer pressure.
Carbon and Resource Footprint: Companies measure and disclose emissions and water use across the value chain, then redesign products and sourcing to cut impact.
Circular Business Models: Refill stations, take-back schemes, and resale models extend product life and create new touchpoints with consumers.

AI-Powered Personalization: Recommenders, audience segmentation, and dynamic pricing tailor offers, content, and promotions to individual consumers.
AR and Virtual Try-On: Tools that let shoppers visualise products on themselves or in their homes reduce uncertainty and returns.
Data Platforms and Traceability: End-to-end data integration and sometimes blockchain are used to track sourcing and quality, and to back claims on origin or authenticity.

Gen Z and Millennial Expectations: Younger consumers reward brands that are authentic, responsive on social media, and aligned with their social and environmental values.
Health and Wellness Orientation: Demand rises for products perceived as cleaner, more natural, or functional, affecting ingredient choices and claims.
Value-Conscious Shopping: Inflation and income pressure drive trade-down to private label and discounters while consumers still pay more for clear added value.

Diversity, Equity and Inclusion: Representation in campaigns, product design, and leadership is scrutinised, affecting loyalty and brand perception.
Cause-Linked Brand Activism: Brands selectively engage with social or environmental causes that align with their positioning, with high risk if actions and claims diverge.
Radical Transparency: Open sharing of cost structures, suppliers, and impact data becomes a way to differentiate and maintain consumer trust.

Retail Consolidation and Partnerships: Large retailers gain bargaining power and expect data sharing, exclusive formats, or joint category management from suppliers.
Off-Price and Discount Channels: Outlets, discounters, and value chains absorb excess inventory and attract cost-conscious shoppers, forcing careful brand management.
Experiential and Community Retail: Physical locations host events, services, and communities to justify the visit and support long-term loyalty.

Latest News
Jan 20, 2026

Press Release: Kering : Kering announces a leadership change at Bottega Veneta

Press release - Leadership change at Bottega Veneta - 20 01 2026 PRESS RELEASE January 20, 2026 KERING ANNOUNCES A LEADERSHIP CHANGE AT BOTTEGA VENETA Kering

Jan 19, 2026

Press Release: Nestle : Bronstein, Gewirtz & Grossman, LLC Encourages Nestl S.A. (NSRGY) Stockholders ...

(PR-inside.com) NEW YORK, NY / ACCESS Newswire / January 19, 2026 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Nestlé S.A. ("Nestlé" or "the Company") (OTCMKTS:NSRGY). Investors who purchased Nestlé securities are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/NSRGY. Nestlé Investigation Details On January 6, 2026, Reuters published an article entitled "Nestle recalls infant for

Jan 16, 2026

Press Release: Whirlpool : Whirlpool Foundation Supports Boys & Girls Clubs of Greater Southwest Michigan Best Buy Teen Tech Center in Benton Harbor

Whirlpool Foundation, Best Buy Foundation and Boys & Girls Clubs of Greater Southwest Michigan are proud to announce the grand opening of a new Best Buy Teen Tech Center powered by Whirlpool Foundation at the Joel E. Smilow Teen Center in Benton Harbor, Mich.

Jan 16, 2026

Press Release: Kering : Kering: Monthly statement on the total number of shares and voting rights (January 2026)

...

Jan 16, 2026

Press Release: L'Oreal : Disclosure of total number of voting rights and number of shares in the capital at December 31, 2025

French limited company (Société anonyme) with registered capital of 106,756,604.80 eurosRegistered office: 14, rue Royale, 75008 Paris632 012 100 R.C.S. ParisLegal Entity Identifier: 529900JI1GG6F7RKVI53

Jan 16, 2026

Press Release: Nestle : Bronstein, Gewirtz & Grossman, LLC Is Investigating Nestl S.A. (NSRGY) ...

(PR-inside.com) NEW YORK, NY / ACCESS Newswire / January 16, 2026 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Nestlé S.A. ("Nestlé" or "the Company") (OTCMKTS:NSRGY). Investors who purchased Nestlé securities are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/NSRGY. Nestlé Investigation Details On January 6, 2026, Reuters published an article entitled "Nestle recalls infant for

Jan 16, 2026

Press Release: Under Armour : UNDER ARMOUR ANNOUNCES DATE FOR THIRD QUARTER FISCAL 2026 EARNINGS CONFERENCE CALL

BALTIMORE, Jan. 16, 2026 /PRNewswire/ --Ă‚ Under Armour, Inc. (NYSE: UA, UAA) today announced that it will release its third quarter fiscal 2026 financial results, for the period ended December...

Jan 16, 2026

Press Release: L'Oreal : Laurie Bouchard Appointed Chief Corporate Affairs & Engagement Officer At L'Oral Canada

This week, Laurie Bouchard joined L'Oréal Canada as Chief Corporate Affairs & Engagement Officer.

Jan 15, 2026

Press Release: Whirlpool : Northwest Ohio leaders applaud Whirlpool Corporation's commitment to U.S. manufacturing

BENTON HARBOR, Mich., Jan. 15, 2026 /PRNewswire/ -- In an opinion piece published...

Jan 15, 2026

Press Release: Apple : Apple's Manzano AI: Multimodal Model Revolutionizes Visual Tasks in 2026

Apple's Manzano, launched in early 2026, is a groundbreaking multimodal AI model that unifies visual understanding and image generation via a hybrid tokenizer, excelling in benchmarks and enabling on-device processing for privacy. It promises to enhance Apple's ecosystem, from Siri to creative apps, revolutionizing user experiences and positioning Apple as an AI leader.

Jan 15, 2026

Press Release: Apple : Apple and Google Ink $5B Deal to Power Siri with Gemini AI

Apple has partnered with Google in a potential $5 billion deal to integrate Gemini AI into Siri and its ecosystem, enhancing the assistant's capabilities while prioritizing privacy. This strategic alliance boosts Google's AI dominance, sidelines OpenAI, and reflects Apple's pivot to external expertise amid fierce competition.

Jan 15, 2026

Press Release: Nestle : Nestl S.A. (NSRGY) Investigation: Bronstein, Gewirtz & Grossman, LLC ...

(PR-inside.com) NEW YORK, NY / ACCESS Newswire / January 15, 2026 / Bronstein, Gewirtz & Grossman, LLC is investigating potential claims on behalf of purchasers of Nestlé S.A. ("Nestlé" or "the Company") (OTCMKTS:NSRGY). Investors who purchased Nestlé securities are encouraged to obtain additional information and assist the investigation by visiting the firm's site: bgandg.com/NSRGY. Nestlé Investigation Details On January 6, 2026, Reuters published an article entitled "Nestle recalls infant for

Jan 15, 2026

Press Release: Apple : Apple Advances Multimodal AI for Image Understanding and Generation

Apple is advancing multimodal large language models (MLLMs) to enhance image understanding, generation, and search, integrating text and visuals in models like MANZANO. These efficient, privacy-focused systems excel in benchmarks and enable intuitive applications across devices. This positions Apple as a leader in reshaping AI-driven visual intelligence.

Jan 15, 2026

Press Release: Nike : NikeSKIMS Introduces Its First Ever Footwear

What to know - - - • For the first time, NikeSKIMS is bringing its bold, considered design ethos to footwear, beginning with the NikeSKIMS Rift. - • A shoe recrafted for effortless movement, the NikeSKIMS Rift is a silhouette with grace in its DNA. Alongside NikeSKIMS apparel and accessories, it completes a head-to-toe look. - • The NikeSKIMS Rift Mesh releases in North America on January 26 across Nike.com, Skims.com and select U.S. retail locations. - - - For the first time, NikeSKIMS i...R

Jan 15, 2026

Press Release: Adidas : adidas and Mercedes-AMG PETRONAS F1 Debut the New Teamwear Collection for 2026 Season

- - • The fresh, modern silhouettes combine Mercedes' signature team colors and patterns with adidas' leading technologies to create modern and refined designs for peak performance, as well as off-track comfort - • From hero driver jerseys - featuring an engineered hexagon print - to reimagined Ultraboost 5 showing off a distinctive teal-to-black fade, each piece stylistically fuses the brands' identities and expertise - • The new adidas x Mercedes-AMG PETRONAS F1 Team Collection will be ava...R

Jan 15, 2026

Press Release: L'Oreal : L'Oral Canada strengthens its commitment to corporate affairs by appointing Laurie Bouchard as Chief Corporate Affairs & Engagement Officer

/CNW/ - Effective Monday January 12th, Laurie Bouchard becomes L'Oréal Canada's Chief Corporate Affairs & Engagement Officer. Laurie joins L'Oréal Canada with...

Jan 14, 2026

Press Release: L'Oreal : L'Oral Professional Products Unveils Landmark Academy in Hudson Yards

A New Era for Artistry: Flagship Destination Redefines the Future of Education NEW...

Jan 14, 2026

Press Release: Coca-Cola : The Coca-Cola Company Announces Changes in Operational Leadership and Creation of New Enterprise Role to Accelerate Digital Transformation

The Coca-Cola Company today announced a series of leadership changes designed to bring the business closer to consumers and enable faster technology adoption

Jan 14, 2026

Press Release: Signify : 'Fans Reimagined': Signify Unveils Its Latest Ecolink Campaign with Rashmika Mandanna

Bringing a fresh spin to home aesthetics, Signify (Euronext: LIGHT), has rolled out a new campaign featuring its power packed Ecolink BLDC fans range, starring actor and brand ambassador Rashmika Mandanna. 'Fans Reimagined'- Signify unveils its latest Ecolink campaign with Rashmika Mandanna The new campaign highlights how Ecolink fans seamlessly blend design, style, and performance, reflecting the growing consumer preference for design-led, smart and expressive living spaces. The campaign ta

Jan 14, 2026

Press Release: P&G : P&G Recommends Stockholders Reject Mini-Tender Offer by Potemkin Limited

CINCINNATI--(BUSINESS WIRE)-- The Procter & Gamble Company (NYSE: PG) today announced that it has been notified of an unsolicited mini-tender offer by Potemkin Limited (Potemkin) to purchase up to...